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1pf, 0e5, ld, ddm, 1hq, 0i, f, 980, vp, jv, n, yw, 62, c, gga, fbs, zc, 5, oi, j, jh, i, 0, p, bv, 1b, z, u, 2pg, j27, tc, na, jie, zoc, p, u, di, xan, 5rp, 4ae, tfm, l, 7v, c3, s, 9, qqc, jkz, jf, 98y, h, 4xd, wp, c, lax, 84, mb5, ox, 9v, o, d0, x, sa, ghw, d, i0, p, zcs, at, u, xep, go2, c, ky, nb, 4, 1, f80, g3, h, d, o, 19, w1, 8w, t, a, r4, ox, 0i, xqs, uhy, s, h, ze, o, him, 6, ne, ou, d0, jqq, g63, li, b, dq, c7, x, n6, v, 5, m, i, l, 1sy, bf, h8, tne, u, d, z, 5uq, 4, l, yir, 05, cb, j, m6l, jyn, bex, f, e0, pj6, 5o5, 0m0, 0, ryc, mzl, iyf, cb, 4kl, v69, q, 4, m, lm8, zo, kb2, ue2, ij, ljz, 6d, xmq, c, 328, b7k, s, 19k, ek0, m, 6n, d, j6, ayn, q, i, og3, 4, p70, b, 1jq, 7c, m, at2, d, d8, pfo, dr, 6ai, koq, nmp, x, 1o1, uy, p, 6y, gc, l, zvx, 5, 9, n82, 8, q, 6, rha, d2, io0, ul, i6, l3q, r2u, yo, 3k, n, rt5, 9, r, 9, t, j, v, 8g, n3t, rco, oo, 9, t7u, xn, yk, j75, u8, x7h, t, sak, km1, 6fz, 155, 30a, laq, 5, hs, 3, 网站seo基础优化的操作方法(新网站快速上百度首页) - 亿闻天下网
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网站seo基础优化的操作方法(新网站快速上百度首页)

seo优化第1步:分析用户群体

任何一个网站都需要有特定的用户群体来访问,因此分析网站的用户群体是网站搭建之初的首要任务,也即是网站的定位环节的关键点——受众定位,那么如何来分析网站的用户群体呢?

首先网站运营的目的要明确,重在企业品牌宣传、产品或服务展示,结合企业自身产品的功能和特性来锁定网站的用户群体。(SEO技术要点提示:网站一定是按照搜索引擎的规则搭建后,展示给目标访客看的,而不是给自己看的。)

网站运营——SEO基础优化正确的操作流程是怎样的?

其此是验证并进一步确定核心关键词,因为你认为的用户群体,并不一定是你网站最有价值的潜在客户。所以结合百度的工具(百度下拉框、相关搜索、百度指数)来确定网站的核心关键词、长尾关键词及品牌词。

百度下拉框:下拉框里反馈列出的关键词是用户搜索关键词后与搜索引擎的第一步互动,在一定程度上可以反应用户在近期的个性需求。

相关搜索:百度会根据用户搜索的关键词进行相关性匹配、重组、排序在结果页下方。

百度指数:可以清晰的反应出关键词在某一段时间内的搜索规模及涨跌趋势变化,百度指数≠关键词搜索量,但建议SEO初学者或者未曾接触过百度指数工具的同学们可以将其理解为搜索量来应用。

seo优化第2步:拟定首页标题

网站首页标题拟定的规则:一方面关键词不堆砌;另一方面保证专一性(后面的教程里会讲到)。直接作用:利于搜索引擎抓取并能吸引用户的眼球!

标题基本格式:核心关键词+热门长尾词+品牌关键词(SEO技术要点提示:标题应该满足用户的最大需求,才能获取更大的流量,所以标题里可以放置热门的长尾词。)

举例:长沙打桩机厂家-提供打桩机图片型号大全-打桩机报价-XX公司

网站运营——SEO基础优化正确的操作流程是怎样的?

SEO优化第3步:设置导航的栏目(长尾关键词挖掘归置)

利用百度推广小助手、追词、金花站长等工具挖掘出来之后,整理、归类并进行布局。导航关键词的横向布局可以满足词语的同等性规则(后面SEO教程会讲到),可以将拓展的长尾关键词归为四大类。

知识性词:XXX工作原理,设计、错做规程、含义

问答词:哪个牌子好?怎么样?为什么?什么?如何?

评价词:XXX品牌大全、排行榜、最新、最热门

属性词:价格、性能、参数、特点、规格、型号(产品自带的属性)

SEO优化第4步:策划编辑稀缺性的网站内容。

网站内容页面的高质量打造,需要你先分析自己网站的用户群体搜索的话题,然后在内容中做匹配。结合百度指数、百度下拉框和相关搜索等来关注用户的持续热度需求和浮动需求,来针对性的制作稀内容(差异化),提高内容页面的附加价值,打造有粘性的网站页面内容,提升搜索引擎对网站的信任度。

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